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Recap: Mobile Marketing Panel

May 03, 2011 11:00 AM | Anonymous

Didn’t check-in? You missed one of the hottest panel discussions of the year! – by John Hopper

San Francisco – Last month, a star-packed panel of creative apps people discussed the pros and cons of apps stores, web site benefits, HTML5 capabilities and more. If you weren’t already on the cutting edge, you still got more, as a novice, out of this event than you could from most two- to three-day conferences.

Left to right: Drew Ianni, moderator with panelists Rob Alley, Peter Cole, Keith Johnson, Derek Richmond, and Eric Shapiro, CEO & Founder of ArcTouch, who sponsored the event. (Photo: Teresa LoBue.)
The Greater San Francisco Ad Club's panel discussion, "Native Apps vs. Mobile Web," held at the offices of Hal Riney on Tuesday, April 26th, was even more informative than originally touted. An extended Q&A session Q&A session provided stimulation and the predictions, revelations and inside information gave attendees more ammunition to make the most successful decisions possible when addressing app and web based problems.

Drew Ianni, Founder of App Nation moderated the panel that included Rob Alley, CD at MRM Worldwide, Peter Cole, Tech Director at R/GA in San Francisco, Keith Johnson, Head of Digital at Butler, Shine, Stern & partners, Derek Richmond, Dir. Digital Production at Goodby, Silverstein & Partners and Eric Shapiro, CEO & Founder of ArcTouch, the fantastic host for this GSFAC event.

Hal Riney provided a wonderful venue, and – as in GSFAC events before – the house was packed. The food, the adult beverages and the networking was over the top. 

Whatever you do, don’t miss the next great GSFAC event!

Panel ArchTouch
Panelists receive their liquid appreciation. ArcTouch, our generous event sponsor.
BSSP
MRM
Attendees from GSFAC Corporate Member Butler, Shine, Stern and Partners. Attendees from MRM. (All photos: Teresa LoBue.)

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