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Recap: Mobile Marketing Panel
May 03, 2011 11:00 AM
Didn’t check-in? You missed one of the hottest panel discussions of the year! – by John Hopper
San Francisco – Last month, a star-packed panel of creative apps people discussed the pros and cons of apps stores, web site benefits, HTML5 capabilities and more. If you weren’t already on the cutting edge, you still got more, as a novice, out of this event than you could from most two- to three-day conferences.
Left to right: Drew Ianni, moderator with panelists Rob Alley, Peter Cole, Keith Johnson, Derek Richmond, and Eric Shapiro, CEO & Founder of ArcTouch, who sponsored the event. (Photo: Teresa LoBue.)
The Greater San Francisco Ad Club's panel discussion, "Native Apps vs. Mobile Web," held at the offices of Hal Riney on Tuesday, April 26th, was even more informative than originally touted. An extended Q&A session Q&A session provided stimulation and the predictions, revelations and inside information gave attendees more ammunition to make the most successful decisions possible when addressing app and web based problems.
Drew Ianni, Founder of App Nation moderated the panel that included Rob Alley, CD at MRM Worldwide, Peter Cole, Tech Director at R/GA in San Francisco, Keith Johnson, Head of Digital at Butler, Shine, Stern & partners, Derek Richmond, Dir. Digital Production at Goodby, Silverstein & Partners and Eric Shapiro, CEO & Founder of ArcTouch, the fantastic host for this GSFAC event.
Hal Riney provided a wonderful venue, and – as in GSFAC events before – the house was packed. The food, the adult beverages and the networking was over the top.
Whatever you do, don’t miss
the next great GSFAC event
Panelists receive their liquid appreciation.
ArcTouch, our generous event sponsor.
Attendees from GSFAC Corporate Member Butler, Shine, Stern and Partners.
Attendees from MRM. (All photos: Teresa LoBue.)
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925-658-1063. Serving San Francisco, San Mateo, Marin, Sonoma, Solano, San Joaquin, Contra Costa, and Alameda counties. Membership in GSFAC automatically includes membership in the American Advertising Federation (
), the oldest and largest advertising association in the country.