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  • October 25, 2014 12:42 PM | Anonymous

    The Greater San Francisco Ad Club Student Scholarship Foundation is pleased to announce the recipients of $2000 each in scholarship money. Given annually from 1906-2014, the awards are provided to individuals demonstrating outstanding educational pursuit of careers in marketing and advertising.



    Adrian Cooper is a multi-talented community leader who blends marketing, sales, strategy, research, and project management to build partnerships that allow individuals and organizations to reach their fullest potential. He is a full time Bachelors of Science student at The Art Institute of California – San Francisco (Ai) studying Advertising, with an emphasis on Account Planning and Management.  

    Recent school projects that Adrian has co-managed include the social media campaign for Ai’s StyleNOW 2014 student Fashion Show and ForgotVegas consumer generated content photography campaign. He is also currently participating in the Credit Karma Campus Challenge. 

    Outside of school Adrian is a Account Management intern with Gumas Advertising, a nationally recognized full service marketing , digital branding agency, which help companies design Challenger Brand  Marketing. Adrian earned a Associates in Arts in General Education and Associates in Science Media Communication from Grossmont College . Additionally, he served as a United States Army Sergeant in the 82nd Airborne Division. 


    Ioné Sterental is a senior at UC Berkeley, where she is pursuing a double major in Media Studies and Psychology. Originally from Venezuela, Ioné moved to the San Francisco Bay Area with her family in 2003. At Cal, Ioné is involved in imagiCal, the UC Berkeley chapter of the American Advertising Federation, where she is currently External Vice president. Last year, she was a Creative Planner and created, with her team, a winning campaign for Mary Kay, Inc as part of the National Student Advertising Competition (NSAC 2013-14). Ioné was one of the five presenters that represented her team’s campaign to win 1st Place at Regionals and also presented at Finals in Florida. 

    Over the summer, Ioné was a media-planning intern at MEC in San Francisco. Ioné is fascinated by both the depth of storytelling in advertising, and the way products are crafted to appeal to an audience psychologically. She is passionate about the ability to redefine the future of a brand and how consumers interact with it, and is eager to delve into these areas as she pursues a career in advertising.


    Paul grew up a Las Vegan then became a Seattleite, New Yorker, and San Franciscan. Sprinkle in some Shanghaier, Berliner, and Amsterdamer influences in there as well. He's road tripped across America and loves experiencing new things. Call him a foodie. Call him eccentric. He's anything but static. 

    His mantra is to embrace life knowing that it's not always about the height of his logic but more about the depth of his conviction. He loves advertising. If you do too, you would make good friends.

    www.paulboupha.com

  • October 21, 2014 6:19 PM | Anonymous



    Greater San Francisco Ad Club is proud to a partner and sponsor of Integrated Marketing SF.


    Focusing on the benefits of integrated-media marketing, the inaugural Integrated Marketing SF Conference will explore the latest techniques and strategies with integrated media and marketing professionals and engage in thought-provoking discussion about industry trends.


    Learn about marketing strategies that span mobile, video, display, search, print and social platforms. imarketingSF is the premier event for Advertising, Marketing, Design and Creative professional looking to move their digital strategies forward across all media.

    Featuring speakers from leading edge companies like Google, AKQA Media, frog, LinkedIn Marketing Solutions, Organic, Inc., Metaio, Optimizely, Online Marketing Institute, 900lbs of Creative, Noise 13, Eat My Words and more.



    Check out the speaker lineup and sign up here... 

  • October 21, 2014 3:21 PM | Anonymous



    Our friends at AD2SF & The SF Egotist are working together with other SF agencies and organizations to launch ADWKSF from Monday, October 27th - Thursday, October 30th (ends with Kegs With Legs @ Carat).

    About ADWKSF
    It’s a week dedicated to advertising in the San Francisco Bay Area. It’s a conference for advertising, digital, technology, start-ups, marketing, public affairs, social media, and all media leaders. There will be events for all levels of marketing and communications professionals.

    At ADWKSF you’ll see what’s happening right now in the industry, learn where things are going, especially in the bay area. This is the inaugural year, and we would the community’s support and help to make this as successful and informative as much as possible.

    Website: http://adweek.ad2sf.org/ 




  • June 05, 2014 5:03 PM | Anonymous

    Congratulations to all the 2014 National ADDY Award winners. San Francisco brought home a record haul, including seven Gold ADDY Awards and twelve Silver ADDY Awards.


    Goodby Silverstein & Partners brought home four Gold ADDY Awards and three Silvers; Venables Bell & Partners won three Golds and three SilversPereira & O'Dell won four Silvers; and HeatLevi Strauss & Co each won one one Silver ADDY Award.

    If you didn't make it to ADmerica in Boca Raton, you can watch the video on Vimeo.

    For a complete list of winners, visit americanadvertisingawards.com.


  • May 02, 2014 11:00 AM | Anonymous

    The Greater San Francisco Ad Club Student Scholarship Foundation is again pleased to announce the availability of up to three $2000 scholarships for college or university students seriously interested in pursuing a career in advertising.


    For complete info, including key dates, eligibility and how to apply, visit our Scholarships page.

  • April 28, 2014 8:05 PM | Anonymous
    Greater San Francisco Ad Club will hold its annual Board of Directors election at its next general membership meeting on Wednesday, May 28th. Directors are elected to a two-year term; the next term will run from June 2014 – June 2016.

    The slate includes three incumbent directors running for reelection:
    • Gary Acord
    • John Donaghue
    • Debbi Reinschmiedt
    The remainder of the board — Bessie Frank, Bruce Hammerlee, Lee Hunt, John Kinkade, Victor Obenauf and Diane Rames — hold directorships which run through June 2015.
  • March 28, 2014 1:14 PM | Anonymous


    National Student Advertising Competition Qualifier (District 14)




    On Saturday, April 5th, four teams of college students from advertising and marketing programs in Northern California and Nevada will compete to represent AAF District 14 in the National Student Advertising Competition.


    The Teams

    • California State University/Fresno
    • San Jose State University
    • University of California/Berkeley
    • University of Nevada/Reno

    NSAC Competition Qualifier (District 14) 

    • Where: Berkeley City College, 2050 Center Street
    • When: 9:00 AM – 5:00 PM
    The NSAC Competition Qualifier is open the public and registration is not required. Agency recruiters are encouraged to attend!

    D-14's winning team will compete against sixteen other colleges at the AAF National Conference in May in Boca Raton, Florida.


    About the NSAC

    The National Student Advertising Competition (NSAC) is an annual competition sponsored by the American Advertising Federation (AAF). Each year, a national corporate sponsor provides a case study outlining the history of its product and current advertising situation. The case study reflects a real world situation to challenge students' critical thinking abilities and creativity. 


    Students teams from college advertising and marketing programs across the country research the product and its competition, identify potential problems and develop an integrated communications campaign for the client. Each team then "pitches" its campaign to a panel of judges. 


    More than 150 colleges and universities take on the National Student Advertising Competition every year. Since its inception in 1973, more than 150,000 advertising professionals across the nation have jump-started their careers through the NSAC.


    The 2014 NSAC Sponsor is Mary Kay.


  • March 18, 2014 9:30 PM | Anonymous

    2014 SF ADDY Award Winners


    Forty-seven Bay Area agencies and individuals submitted 321 entries in the 2014 SF ADDY Competition, and eighteen won at least one award. Twenty-six Gold ADDYs and fifty-two Silver ADDYs were awarded.

    Goodby Silverstein & Partners won twenty-one ADDYs, including Best of Broadcast, seven Golds and fourteen Silvers.

    Venables Bell & Partners won fourteen ADDYs, including Best of Show and Best of Digital/Integrated, nine Golds and five Silvers.

    Butler, Shine, Stern & Partners won nine ADDYs, including Best of Out-Of-Home, one Gold and eight Silvers.

    STUDENT ADDYS

    Advertising students in the Bay Area submitted 129 entries in the 2014 Student ADDY Competition, and were awarded eight Golds, twenty-one Silvers and eleven Bronzes.


  • March 18, 2014 4:18 PM | Anonymous

    Join us for a Noonday GREATER> Knowledge Panel on Friday, March 28th

    #SocialConvo

    How to engage the blogger community and social influencers. Create organic conversation for your brand and monitor your results. Join us at the corner of PR and social. Topics will include:
    • Influencer definition and profile
    • Creating adoption with quality content
    • Increasing brand "social visibility"

    Panel

          
    • Jennifer Burnham – Director, Social Strategy and Content at Salesforce • @jennydburnham
    • Julie Yamamoto – Managing Director/Earned Media at CMD • @JulieY
    • Jim Lin – VP/Digital Strategist at Ketchum • @BusyDadBlog
    • ADDED 3/21Sherilynn Macale – Blogger and Digital Marketing Consultant • @heycheri

    Moderator

    • Myra Jolivet – Vice President of Public Affairs at MLSListings, Inc • @jolivay



    WHEN: Friday, March 28th
    • 11:30a Doors open, networking
    • 12:00p Panel starts
    • 12:45p One minute case studies from audience
    • 1:15p Q&A and wrap up
    WHERE: The offices of First Person (Inspired Stories, Intelligently Told) • 550 Bryant Street • San Francisco

    TICKETS: $25 member / $40 members (in advance) • $50 at the door (if available)

    Light food and refreshments will be provided. Sign up now because this event will likely sell out.

    Hashtag #SocialConvo
  • March 17, 2014 10:00 AM | Anonymous
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© 2017 Greater San Francisco Ad Club. PO Box 2690, San Francisco, CA 94126 • P: 510-658-4883 F: 925-658-1063. Serving San Francisco, San Mateo, Marin, Sonoma, Solano, San Joaquin, Contra Costa, and Alameda counties. Membership in GSFAC automatically includes membership in the American Advertising Federation (AAF), the oldest and largest advertising association in the country.
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